Ignae, which we also launched exclusively last year, is our number one selling body oil. I think it’s just the story behind it. It’s all based in the Azores and the plants on this one particular island. The way that they extract it makes the ingredients more potent. It’s also more sustainable for the earth. That body oil doesn’t have any added scent, and it doesn’t smell too hippie-ish. It’s super hydrating, but it doesn’t leave you greasy. It comes in a pump and you notice your skin texture change as you use it.
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